3 Major Ways to Improve Your Appeal Letter Campaign

Category: Nonprofit

October 11, 2016
3 Major Ways to Improve Your Appeal Letter Campaign

With the “season of giving” fast approaching, I figure it’s time to think about the tough part: asking. Appeal letter direct mailing campaigns are a key asset to fundraising for nonprofits, but it’s always a bit awkward asking for donations.

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January 21, 2016
It's Turning Hybrid

A successful campaign must integrate both direct and digital strategies. This means content should be tailored across all print and social media channels.

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November 12, 2015
You Didn't Update Your Social Media Icons?

September 1st, 2015 Google launched their sleek and versatile new logo.  Despite the neutral, ‘meh’ response to the  modernized design,  MDD’s marketing department nearly wet themselves with excitement for the opportunity to update our letterhead and signature line in email.  Surprisingly, available selections of social media sets featuring the updated Google logo are slim and sub par.

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November 4, 2015
Marketing Sense

The 300lb gorilla in the room isn’t what everyone is saying it is (your alcoholism)-- it’s GUERilla Marketing. It’s what’s going to get people talking about your brand and not how many gin and tonics you’ve had today (six). Word of Mouth Offer clientele a chance to get amazing discounts or an amazon gift card for bringing in new business.

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September 10, 2015
Marketing for Non-Profits 101

Unlike traditional businesses, Non-profit organizations aren’t all about making tons of money. Or are they? They are! But for causes.

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