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Folding Styles for Printing

Have you ever tried to describe your project’s folding style to your printer but struggled to get the idea across concisely? Don’t worry! We get those kinds of descriptions all the time. To make communication easier, here's a detailed guide to some common paper fold types that can help you accurately convey your folding preferences to your printer:

Common Folding Styles

  1. Tri-Fold (C-Fold or Letter Fold)
    • Description: This fold divides the paper into three equal sections. The right section folds over the middle, and the left section folds on top of the right.
    • Uses: Commonly used for brochures and letters.
    • Tip: When folding letters, specify “head out” or “copy out” to indicate whether the top of the letter or the main content should appear first.
  2. Z-Fold (Accordion Fold)
    • Description: This fold also divides the paper into three equal sections, but the folds alternate directions, creating a "Z" shape.
    • Uses: Ideal for maps, brochures, and letters.
  3. Half-Fold (Book Fold)
    • Description: The paper is folded in half, creating two equal sections.
    • Uses: Often used for greeting cards, programs, and menus.
  4. Gate Fold
    • Description: The paper is divided into three sections. The two outer sections fold inward to meet in the middle.
    • Uses: Common for invitations, brochures, and presentations.
  5. Double Gate Fold
    • Description: Similar to the gate fold, but each outer section is folded in again, creating a total of four panels on each side.
    • Uses: Ideal for brochures and high-end presentations.
  6. Parallel Fold
    • Description: The paper is folded in half, and then each half is folded in half again in the same direction.
    • Uses: Suitable for brochures and booklets.
  7. Roll Fold
    • Description: The paper is divided into four or more sections. Each section is folded inward, rolling up the paper.
    • Uses: Often used for maps and informational pamphlets.
  8. Accordion Fold (Zig-Zag Fold)
    • Description: The paper is folded in a zig-zag pattern, creating multiple panels.
    • Uses: Perfect for brochures and event programs.
  9. Double Parallel Fold
    • Description: The paper is folded in half, and then each half is folded in half again, in the same direction, creating four panels.
    • Uses: Commonly used for detailed brochures and reports.
  10. French Fold
    • Description: The paper is folded in half vertically and then horizontally, creating four equal sections.
    • Uses: Ideal for greeting cards and formal invitations.
  11. Half and Half Fold
    • Description: The paper is folded in half twice, creating four equal sections.
    • Uses: Suitable for compact brochures and mailers.

Folding Styles for Self-Mailers

All the above-mentioned folds, except for the two gate folds, can be used with self-mailers. Self-mailers are a great way to distribute marketing materials without the need for an envelope, making them cost-effective and environmentally friendly. When planning your next folded self-mailer campaign, keep these folding styles in mind to create a professional and effective marketing piece.

Conclusion

Understanding these common folding styles can significantly enhance your communication with your printer, ensuring that your project turns out exactly as envisioned. By specifying the precise fold type, you can avoid miscommunication and achieve the best results for your printed materials. If you have any further questions or need assistance with your project, don't hesitate to contact your printing professional.

This chart from First Colour Limited shows common folding styles, helping you visualize and decide the best option for your project.

chart of different types and styles of paper folding
This chart from First Colour Limited shows common folding styles.

Note that the tri-fold is sometimes called a C-fold or letter fold. When folding for letters, you can specify that you want the “head out” or “copy out” so that the top of the letter shows first in the front.

Besides the two gate folds shown, all of these folds can used with self-mailers. Keep them in mind when planning your next folded self-mailer campaign!

Post written by Keenan Rice

Graphic by First Colour Limited

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